Helping Your Patients (& Your Bottom Line) Through the Holidays

While the holidays may be full of fun, festivities and family, there’s a real fear that some chiropractors have (or should have) in losing their patients and with it, their income. Most chiropractic practices shut down for the holidays for at least for a few days so they can take some time off and enjoy life like “normal” folks – …

adminHelping Your Patients (& Your Bottom Line) Through the Holidays

The Chiropractic “Blind Spot” That’s Obstructing Your Success, Satisfaction or Safety

  Having visited well over 500 offices in the last few years, I can tell you that 80% of the chiropractors have a definite “blind spot” that is preventing them from achieving a higher level of chiropractic success, satisfaction or safety. The other 15% are acutely aware of their problems but unwilling to fix them.  And the top 5% of chiropractors seem …

adminThe Chiropractic “Blind Spot” That’s Obstructing Your Success, Satisfaction or Safety

To Build a Better Chiropractic Business, Dismiss These 3 Delusions

As chiropractors, we’re taught that book smarts matter. From getting into chiropractic school, to getting through chiropractic school, to passing the national boards exams, everything in our little chiropractor world tells us it’s all about book smarts. After all, the ones graduating at the top of their class are the chiropractors who are making top dollar…right? So book smarts must equal …

adminTo Build a Better Chiropractic Business, Dismiss These 3 Delusions

Simple Tips For Chiropractors to Increase Cash Flow NOW With Massage Therapy

If you have massage therapy in your chiropractic office, you have a perfect source of profits that is ripe for picking…now! Why? Well, it’s that time of year again when chiropractic offices that offer massage therapy have the opportunity to create a cash boost that will prevent the holiday slump and/or propel them well into the next year. That’s right, …

adminSimple Tips For Chiropractors to Increase Cash Flow NOW With Massage Therapy

How the “Narrow Network” Trend is Affecting Chiropractors

Despite the promises of the Affordable Care Act, here’s the stark reality: there has been no documented rise in new patients or visits for chiropractors; but there has been a decrease in reimbursements and increase in the number of “narrow networks” that we are dealing with. Yes, I understand that President Obama publicly promised that patients could keep their current …

adminHow the “Narrow Network” Trend is Affecting Chiropractors

The Science of Setting Your Chiropractic Fees

Does setting your fees based on fear, haggling or a random throw of the dice sound good to you? Well, unfortunately, the majority of chiropractors fall prey to this “triple trap” and use one of these methods to arrive at their fee schedule.  In today’s post, we will discuss the strategic science of setting your fees for profit and positioning. Here’s why …

adminThe Science of Setting Your Chiropractic Fees

What Chiropractors Need to Learn from American Idol

There’s a big lesson we all can learn from American Idol as chiropractors and the good news is that you don’t have to be a fan (or even have watched the program) to benefit.  It applies directly to the bottom line of our business and the core strategies of getting patients to stay pay and refer.  Here it is: Many …

adminWhat Chiropractors Need to Learn from American Idol

Beneath the Surface Chiropractic Billing Problems & Opportunities

Most chiropractors have a wealth of problems (and opportunities) bubbling beneath the surface of their chiropractic billing department (regardless of whether it is in-house or outsourced). I’m not peeking over your shoulder at the moment so I can’t say for certain which specific problems your chiropractic practice is experiencing. Generally speaking though, there’s a finite number of mischievous players who …

adminBeneath the Surface Chiropractic Billing Problems & Opportunities

Why YOU May Be the Biggest Obstacle in Your Practice

  If we were completely honest with ourselves, most chiropractors would be forced to admit that the biggest obstacle in the way of practice success is…us. You’ve probably heard that while most consumers think they are making buying decisions based on logic, marketing research shows that we actually buy based on emotion.  Unfortunately, I’ve observed that the vast majority of chiropractors are guilty …

adminWhy YOU May Be the Biggest Obstacle in Your Practice

6 Things Chiropractic Insurance Payers Won’t Tell You

I frequently get asked the question “should I take XYZ insurance?” by new chiropractors or veterans that are contemplating a change. While it’s difficult to give a stock answer for everyone, everywhere there are definitely some considerations you need to make with respect to insurance participation — regardless of whether you are thinking of getting in or getting out. These things …

admin6 Things Chiropractic Insurance Payers Won’t Tell You