Virtual Credit Cards: A Chiropractic Convenience or Payors Dipping Into Your Pockets?

If it appears that insurance payers unleash new rules, regulations, policies and even payment methods so quickly, you are not the only one left with your head spinning and your staff scrambling to keep up. Over the last several months, we’ve been getting more questions from chiropractors about an increasingly common payment method health insurers are offering: virtual credit cards. …

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The Chiropractic 1% Solution – Small Changes = Big Results

Ever feel overwhelmed with the number of hats you wear as the chiropractic business owner? Most DC’s don’t have to pause long to realize that we are attempting to simultaneously be the doctor, CEO, CFO, marketing person, HR director, billing supervisor, administrative paper pusher and a handful of other related tasks which we take on as our business grows. If …

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Are Your Chiropractic Revenues Tied to Emotions or Logic?

When faced with decisions on major life purchases – house, car, building purchase, even expensive remodels or repairs – most of us responsible adult chiropractors tend to do some comparison shopping. We may go out and get three or four quotes, make a list of the pros and cons and then pick the best choice, right? Wrong.  While most consumers …

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What Chiropractors Can Learn From Massage Envy®

While Massage Envy® moves closer to opening its 1200th location, most chiropractors would be thrilled to have 8 busy therapists – heck, even 4 – no make that, 2 busy therapists! Although there are many in chiropractic (and many more in the massage profession) who poo-poo the notion of the Massage Envy®  franchise and its business model, it’s hard to get …

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Harnessing the Power of “Mom” to Boost Your Chiropractic Business

It’s interesting to observe that many chiropractors will look high and low to find ways to boost their chiropractic business while neglecting one of the most powerful practice building weapons and patient care advocates right under their nose. For many patients in your practice, she is called “mom.” It’s widely known that women are the family health care decision-makers and studies …

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Increasing Your Chiropractic Fees Without Angering Your Patients

There are few things that chiropractors sweat more than raising their fees.  Despite your biggest fears, it is a necessary element to running a profitable practice.  Here are some good ways to go about this (and a few to avoid):  1. Don’t raise all your fees the same amounts across the board – for better for for worse, it’s likely …

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The Business of Creating Awesome Chiropractic Associates (& Mistakes to Avoid)

Too many chiropractors hire their associate doctors at the wrong time, without the proper milestones to measure progress in place and with no cohesive plan for how that associate will fit into the overall strategy for growth. As a result, the associateship either fails quickly or flails slowly and eventually, they call it quits and terminate. Unfortunately, many associates enter …

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Celebrity Chiropractic Practice Performance & Productivity Secrets

Would you take productivity advice from a prolific person who has attained massive success on multiple levels despite gargantuan odds AND who has much in common with you, the chiropractic business person? If YES, read on (and you can skip the paragraph below). The Chiropractor’s Time Dilemma Ask 10 chiropractors and 8 of them will likely tell you that they …

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Helping Your Patients (& Your Bottom Line) Through the Holidays

While the holidays may be full of fun, festivities and family, there’s a real fear that some chiropractors have (or should have) in losing their patients and with it, their income. Most chiropractic practices shut down for the holidays for at least for a few days so they can take some time off and enjoy life like “normal” folks – …

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The Chiropractic “Blind Spot” That’s Obstructing Your Success, Satisfaction or Safety

  Having visited well over 500 offices in the last few years, I can tell you that 80% of the chiropractors have a definite “blind spot” that is preventing them from achieving a higher level of chiropractic success, satisfaction or safety. The other 15% are acutely aware of their problems but unwilling to fix them.  And the top 5% of chiropractors seem …

adminThe Chiropractic “Blind Spot” That’s Obstructing Your Success, Satisfaction or Safety